Iced, never frozen twice
Slurry ice on the deck, vacuum sealed on shore. Nothing is thawed and refrozen to buy time.
Boutique seafood · New Zealand
Line-caught and cold-chain packed the same day. Every listing names the region, the method and the best way to cook it.
Landed this weekShop by cut
Start with the way you like to cook, and the region follows.
01
Cut at the benchA full halibut head and snakehead fillets, cleaned and vacuum sealed.
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02
Ready in minutesWhole carp, scored and gutted, straight into the steamer.
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03
Over open heatWhole sole and black eel, dressed for the grill or a hot pan.
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04
For sharingSea whelk in shell and geoduck siphon meat, cleaned and packed on ice.
BrowseWhy people stay
Every choice we make is about keeping the first hour of freshness intact.
Slurry ice on the deck, vacuum sealed on shore. Nothing is thawed and refrozen to buy time.
Portioned to order, not pulled from a pre-cut tray that has been sitting since Monday.
From the deck
Every listing names the region, the boat and the day it landed.
Landing to packing
Named on every listing
Buying guide
Three of the cuts we keep on the ice, with the texture to expect and the price as listed.
Sweet, snow-white flesh that flakes into large, juicy petals.
$39.50 / fish
Dense, buttery flesh that holds together on a grill or in a steamer.
$68.00 / fish
Crisp, ocean-sweet meat that sears in under two minutes.
$89.00 / pack
Prices are per pack, exactly as listed on each product page.
Cold chain, explained
No mystery ice, no re-frozen stock. Here is exactly what happens between the deck and your door.
Slurry ice goes on within minutes of landing, so the flesh never sits warm.
Fillets are portioned the morning they ship, never pre-cut and held.
Vacuum sealed with a region card naming the boat and the landing date.
Every box carries a cold-chain check and a live tracking link.
Straight from the bench
4.9 average from 318 verified orders.
The black eel arrived colder than my fridge. Glazed and grilled it that night and the skin blistered perfectly.
I finally know which region my rockfish came from. That alone sold me.
The packing notes told me exactly how long to steam the carp. No guesswork.
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